The Unauthorized History of Chuck E. Cheese's Book

Coming sooner-or-later to ShowBizPizza.com - the first comprehensive story ever written about one of America's most famous advertising icons - Chuck E. Cheese. This book will cover the concept's humble origins from within the walls of Atari, to the trials and tribulations faced during the very early years, to the concept's resurgence and rise to the top as the premier Family Entertainment Center in the world.

This book has been in the works since 2013, and comprises over twenty years of research and knowledge that has been compiled since the inception of ShowBizPizza.com. Information from company documents, newsletters, manuals, newspaper advertisements, magazine articles, and promotional materials have all been utilized in piecing together this story.

As an added treat, much of this story comes directly from several individuals and former employees who were involved with this restaurant concept during the past 43 years. Many of these personal tales and stories have never been shared on ShowBizPizza.com before.

Once this book is completed, it will be available here on ShowBizPizza.com as a free downloadable e-book, as well as an online version which will contain hyperlinked notations and references. My goal is to make this story as complete and accurate as possible, so updates and revisions will be ongoing as new and more specific details are uncovered!